A Little About Us
We are a full service independent education platform that specializes in cultivating environments for higher learning.
We Are the Indie Hair Collective
In pairing with our industries top talent, we have created a platform for our artists to share their expertise and talent with the industry as a whole while connecting stylists with the skills that will elevate their careers and a means of empowerment for their creativity behind the chair.

Whether you are ready to start your career in education and looking to establish your presence or an established brand in search of a higher potential, our membership levels and expert team have what you need to make a statement in our creative industry while keeping your focus on your craft and leaving the rest up to us.
Branding, Design & Craft
We believe the foundation of every lasting company starts with cultivating a brand.
Our award winning design team specializes in crafting not just unique design but in creating a full brand experience that builds a one of a kind personality that connects to your customers. In creating this message and persona, you not only have the highest quality customer, but you create room for loyalty and culture.

Each of our members have the opportunity to part take in our branding but our branding services are also available to stylists & salons.
VIEW OUR BRANDING PACKAGES
Beyond the Skills
We have had the privilege of teaching over nine thousand students over the last two and a half years. 
This means that we understand all that goes into creating an effective class environment from product selection to set up and organization. We have our Director of Events work directly with you and your hosts to ensure a flawless event.

We are just as devoted to our students as we are to our members, and we will work with you to create a class that keeps your students coming back for more. 
APPLY FOR MEMBERSHIP
Dedicated Network
We work with Salons that place the highest value in their Team's Education
We have a dedicated Salon Host Network of over 800 salons around the world. These are high quality salons that value education, support independent education within their area and are eager to help their stylists grow. 

We have professionally crafted hosting contracts that protect both our hosts and our educators to be sure that our events are effective for all involved.
JOIN THE NETWORK

MEET OUR LEADERS

LINDSAY RYFFEL
DIRECTOR OF EDUCATION
Lindsay is delighted with all things color. Educated in a variety of techniques, she recognizes the rejuvenating potential of color and possess the ability to create signature colors, custom blended to suit each clients’ unique pigments.

As an individual, Lindsay started with a degree in Sociology but always knew she would return to her true passion as a hairstylist. As a stylist, Lindsay continues to seek out and gain knowledge. Each class stimulates her creativity and allows her to evolve and progress. She is inspired by like-minded, passionate artists and is constantly working not only to further develop her craft but share her passion for creating the impeccable sun-kissed look of Balayage. She enjoys being exposed to and talking with her diverse clientele and finds she is fascinated with the life-stories of others, learning something from each of them.

She combines her love of travel and culture when exploring Europe and much of the United States to continue her education. Constantly evolving herself and honing her skills is something she believes is imperative in order to bring the latest trends & techniques to her students and clients’ alike in her native Southern California.
NATALIE BOOS
DIRECTOR OF MARKETING & OPERATIONS
Natalie is our Director of Marketing & Operations as well as being an owner and our acting CFO. Natalie’s career began in marketing, as a web and graphic designer working in Los Angeles. 

After completing her Technological Entrepreneurship & Management degree with honors at Arizona State University’s Fulton School of Engineering, Natalie went on to start her first Start-Up & Marketing agency based in South Orange County.

This is where Natalie, her partner Kaili & the founders of The Business of Balayage crossed paths, they hired Natalie & team to help create their business and brand from the ground up. A short year later, they joined forces full time in order to keep up with the demand they were getting from within our industry.

Natalie, having a specialty in small business mentor-ship and having helped develop and guide over 30 brands, has co-developed our Business Workshops as well as our Instagram & Social Media classes to help stylists and salon owners alike build their business behind the chair.

Natalie is also a Business and Marketing contributor for American Salon Magazine.
KAILI BOOS
DIRECTOR OF EVENTS & ENGAGEMENT
Kaili is our Director of Events & Engagement as well an owner at The Business of Balayage & Indie Hair Collective.

Kaili has worked previously as a social media manager and leader of social engagement. Kaili and her partner Natalie, worked with the founders of The Business of Balayage, to help create their business and brand from the ground up. A short year later, they joined forces full time in order to keep up with the demand they were getting from within our industry.

Kaili, having a specialty in marketing and having helped to develop and guide over 50 brands, has co-developed our Business Workshops as well as our Instagram & Social Media classes to help stylists and salon owners alike build their business behind the chair. Every event we put on, Kaili is the manager from start to finish.  Kaili our master organizer.

Fun Fact: She also moon lights as an Instagram Husband for her two fur babies.